Customization

Enable Targeting

Default Behavior: By default, AdBox uses optimized preset targeting to keep the ad creation flow streamlined and simple for users.

With Targeting Enabled: Your users gain access to advanced targeting controls:

Geography Targeting

• Custom Cities: Target specific cities where your users' audience lives
• States/Regions: Focus on particular states or regions
• Countries: Expand or limit reach to specific countries
• Preset Options: Quick-select options like "Touring Markets" or "Global Markets"

Interest Targeting

• Custom Interests: Let users define audience interests (music genres, hobbies, behaviors)
• Audience Size Estimates: Real-time feedback on potential reach
• Smart Suggestions: AI-powered interest recommendations based on content type

Use Cases

• Artists promoting tours can target specific tour cities
• Labels can focus on markets where they have distribution
• Event promoters can target local audiences

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Login with Facebook

Default Behavior: AdBox runs ads through Symphony's managed ad accounts—users don't need any Facebook setup.

With Facebook Login Enabled: Your users can connect their own Facebook assets for greater control:

What Users Can Connect

• Facebook Page: Ads appear from the user's own Facebook Page
• Instagram Account: Ads show the user's Instagram handle
• Ad Account: Campaigns run through the user's own Meta Ad Account
• Facebook Pixel: Track conversions and build retargeting audiences

Benefits

• ✅ Brand Ownership: Ads come from the artist/brand's own social presence
• ✅ Pixel Data: Users build their own audience data for future campaigns
• ✅ Engagement: Comments and likes stay on the user's page
• ✅ Transparency: Full visibility in Facebook Ads Manager

User Flow

1. User clicks "Connect Facebook"
2. OAuth flow opens to authenticate with Facebook
3. User selects which Page, Instagram, and Ad Account to use
4. Connection is saved for future campaigns

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Campaign Insights Dashboard

Add-on: A dedicated dashboard for tracking campaign performance across all your users.

Features

Campaign Overview

• View all campaigns created through your AdBox
• Filter by status: Active, Completed, Pending
• Search by artist name, campaign name, or content

Performance Metrics

• Reach: How many people saw the ads
• Impressions: Total ad views
• Clicks: Link clicks and engagement
• Spend: Budget utilization
• Cost Metrics: CPM, CPC, CTR

A&R Analytics

• Top Performers: See which artists/content is performing best
• Trending: Identify rising stars based on ad engagement
• Benchmarking: Compare performance across your roster

Export & Reporting

• Export campaign data to CSV
• Schedule automated reports
• API access for custom integrations

Use Cases

• Labels: Track which artists are running ads and their performance
• Distributors: Identify top-performing releases for playlist pitching
• Platforms: Surface insights to users or internal teams